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Psychology and Decision-Making
Psychology explainers about decision-making, music, placebo effects, sunk costs, attention, and the mental shortcuts shaping behavior.
These articles focus on useful psychological mechanisms without turning every study into a life hack.
Apr 2026Mar 2026
Why Music Gives You Chills — The Neuroscience of Frisson
That shiver down your spine during a powerful piece of music has a name and a neurological explanation. Only about two-thirds of people experience it, and the difference matters.
The Sunk Cost Fallacy: Why Smart People Throw Good Money After Bad
You've already spent the money, the time, or the effort. Rationally, it shouldn't matter. And yet it does — powerfully, predictably, in ways that affect everyone from investors to generals.